The latest limited edition watch from Bell & Ross is so exclusive, you need to ballot for the right to own it.

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One important quality often cherished by purveyor of luxury watches is exclusivity, the successful acquisition of a timepiece so rare that others can only look on in envy. It is the reason why luxury watch makers often produce limited edition models.


The latest limited-edition release from Bell & Ross comes with an interesting twist, not only is it made in limited units, perspective buyers need to first throw their name into a ballot for an opportunity to purchase the watch.


Ballot registrations for the BR03-92 Full Lum begins on 15 November at Bell & Ross Boutiques worldwide and concludes a week later on 22 November, after which the ballot draw immediately begins. Winning buyers can then purchase their timepieces the following day.


The limited-edition BR 03-92 Full Lum was created with unparalleled brightness. Bell & Ross pursues its concept by reversing the traditional principles of legibility. The idea is to switch everything and play with this idea by permuting the contracts.

In the daylight, its modern lines underline the essentials – the simple and uncluttered display of the timeline meets with a graphic dial with clear digits.


At night, its subtle shades turn into an explosion of light. Its brass basis, coated with a paint made of Super-Luminova C3 luminescent pigments, and its luminescent rubber strap illuminates like an aurora borealis. The Super-LumiNova C3 is the most resistant, the most intense, and the most innovative variant.


With its unparalleled brightness, it’s green tinted is ultra-phosphorescent and has a very long durability in the dark, offering a continual reading of the hour even in complete darkness.


Bell & Ross stands as a pioneer with this new luminescent rubber strap. To obtain this innovative result, pigments were incorporated into the material, which will then be hot moulded and pressed.

• Movement: Calibre BR-CAL.302. Automatic mechanical. 

• Functions: hours, minutes, seconds, and date.


• Case: 42mm diameter. Matte black ceramic.


• Dial: Luminescent green painted in Superluminova. Black hands, numerals, and indices. 

• Crystal: Sapphire with anti-reflective coating. 

• Water resistance: 100 meters.


• Strap: Luminescent green rubber and ultra resilient black synthetic fabric.


• Buckle : Pin buckle. Black PVD.


250 Limited Edition